About Us

We are a mission-driven advisory firm based in Doha with roots in Kigali, working at the intersection of energy, climate, and sustainable investment across the MENA region. As a subsidiary of Terra Energy, we bring forward deep regional knowledge, global partnerships, and a proven record in delivering impact-focused solutions that drive inclusive growth.

Our distinct edge lies in our youth-led model. We are building a new generation of advisory talent—bold thinkers and local changemakers—who bring fresh perspectives to the world’s toughest energy and climate challenges. We don’t just consult; we co-create practical, future-ready strategies that work on the ground.

Terra Advisory was established in March 2025 and is incorporated as an LLC in the Qatar Financial Center (QFC). Its founder is Dr. Mohamed Alhaj, an expert in sustainable energy and a young energy leader who has worked in Qatar for over 10 years, with both Qatar Foundation and the Qatar General Electricity & Water Corporation (Kahramaa).